ประเทศกลุ่ม BRIC จะมีคนใช้เน็ตเพิ่มขึ้นอีกเท่าตัว
บทความจาก BusinessWeek อ้างถึง report ของ BCG เรื่องตัวเลขการใช้เน็ตของประเทศกลุ่ม BRIC ในปี 2015
Brazil, Russia, India, China and Indonesia will double their Internet users to 1.2 billion by 2015, fueling growth at media companies and phone carriers, according to Boston Consulting Group Inc.
The countries will have three times the Internet users of the U.S. and Japan combined by then, up from about two times at the end of 2009, the consulting firm said in a report released today. Personal computers will double in the five countries to more than 920 million, and mobile phones with Internet access will aid growth, according to the report.
In India, only 7 percent of the population was using the Internet at the end of 2009, the lowest of the five countries in the report. Indian users spend half an hour online a day, and productivity functions such as e-mail and job-hunting are their most popular activities. That will change as media companies take advantage of the growth in users, which will reach 19 percent by 2015, Michael said.
Internet users in Brazil and Russia will surge by 2015 to 74 percent and 55 percent of the population from about one-third last year, according to the report. High-speed Internet connections will become more affordable for more of the population, and mobile-phone networks will increase their speeds to allow a wider variety of applications beyond text-messaging and limited Web access, Boston Consulting said.